Master of Business Administration (Marketing)
Offered by
Dublin Business School
·
Dublin, Ireland
Course overview
This specialism empowers learners to evaluate the central role of marketing strategy for the growth and development of all organisations. Learners will be required to critically evaluate a range of theoretical marketing concepts and apply them to practical industry realities as they relate to the current business environment. The marketing stream looks to recruiting and retaining customer relationships, as well as increasing frequency of purchase, helping an organisation to sell their products or services in line with the overall strategy and mission of the organisation.
What you will study
Risk and Change for Global Issues
Managerial Financial Analysis
Strategic Marketing Analysis
Strategic Planning and Management
Dynamic Leadership Development
Sustainable Operations Management
Conducting Research for Business
Marketing Innovations
Integrated Marketing Communications
Business Simulation
Career opportunities
Management and Strategic Business Roles
Business Development and Consultancy
Project Management
Marketing and Sales
Entrepreneurship
Entry requirements
Academic requirement
4-Year Bachelor's Degree with Minimum 50.0% marks
Minimum CGPA
50% Marks
Scholarship tiers
€1,000 Scholarship
English language requirements
IELTS
6 Overall
overall
PTE
55 Overall
overall
TOEFL iBT
76 Overall
overall
Duolingo
105 Overall
overall
Documents required
Copy of Passport
Academic Transcripts
IELTS / PTE Score Report
Bachelor's Degree Certificate
Updated CV / Résumé
Why study at DBS?
✓
Reputation as Ireland’s Leading Independent College
✓
Degree and Postgraduate programmes are awarded by Quality & Qualifications Ireland (QQI)
✓
Commitment to World Class Teaching
✓
Ladder of Opportunity / Flexibility of Award Progression
€13,500/yr
€14,500/yr
University
Dublin Business School
Level
Postgraduate
Duration
1 Year
Next intake
Sep 2026
Min CGPA
50% Marks
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