MBA in Marketing
Course overview
This specialism empowers learners to evaluate the central role of marketing strategy for the growth and development of all organisations. Learners will be required to critically evaluate a range of theoretical marketing concepts and apply them to practical industry realities as they relate to the current business environment. The marketing stream looks to recruiting and retaining customer relationships, as well as increasing frequency of purchase, helping an organisation to sell their products or services in line with the overall strategy and mission of the organisation.
What you will study
Career opportunities
Entry requirements
A Level 8 primary undergraduate honours bachelor's degree with a minimum Second Class Second Division award (2.2 classification) in any discipline from a recognised third-level institution (or equivalent).
Pakistan entry requirements
🎓 Minimum academic requirements for Pakistan students
English language requirements
(Pre Jan 2026)